Square Now Samsung SDS Asia Pacific at CeMAT Southeast Asia 2025

Event Recap: Samsung SDS at CeMAT Southeast Asia 2025

From 19 to 21 May 2025, Samsung SDS Asia Pacific proudly exhibited at CeMAT Southeast Asia 2025, held at Singapore Expo. A leading trade fair that brings together exhibitors and attendees from intralogistics, robotics, automation, warehousing, supply chain management.

🔄 In Person Sharing about the Capabilities of Cello Square

At our booth, visitors explored how Cello Square delivers end-to-end freight solutions across air, ocean, and last-mile delivery. Through in-depth conversations and one-on-one sharing sessions, we introduced how businesses can streamline logistics operations, improve shipment visibility, and navigate today’s complex supply chain landscape with confidence.

🎤 Speaking Sessions at the CeMAT Knowledge Theatre

Day 2 Keynote: Data Visibility and Predictive Logistics

We were honored and had the opportunity to contribute at the CeMAT Knowledge Theatre with expert-led sessions. Our first keynote was presented by Yi Shan Lee, our Regional Head of Business Development at Samsung SDS Asia Pacific. This session explored how businesses are leveraging real-time visibility and predictive analytics to manage risks, optimize logistics flows, and elevate customer experience in today’s dynamic supply chain environment. Drawing on insights from the Samsung SDS Cello Square platform,.

Day 3 Keynote: Managing Supply Chain Chaos with Data-Driven Logistics

Delivered by Branden Lee, Managing Director of Samsung SDS Asia Pacific, this keynote addressed how data-driven logistics strategies can turn global supply chain disruptions into opportunities for innovation and grow

By harnessing real-time data, predictive analytics, and integrated digital platforms, businesses can enhance agility, improve visibility and respond proactively to global challenges.

🎁 Exclusive Branded Giveaways for On-Site Signups

Over the course of three days, we engaged with Supply Chain & Logistics Executives, Warehouse and Automation Experts, and Technology Innovators. Visitors who signed up on-site received exclusive giveaways.

👉 Sign up now to access our platform: https://www.cello-square.com/en/

Let's Connect

As we continue to grow across the region, we are excited to explore more industry events, meet more partners and share innovations that help businesses move smarter and faster.

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